For developers and system architects, the "Route" isn't just a buzzword—it’s a performance metric. In this technical deep dive, we compare the drop rates of global vs. local gateways for Bulk SMS in Malaysia. We explain the concept of "Hop Counts" and why a local route provides a more stable API connection for real-time notifications. This article is designed to help technical teams u... https://www.linkedin.com/pulse/why-using-local-route-bulk-sms-malaysia-better-your-business-3hcwc